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xMatters Cookie Policy

xMatters Cookies Policy

xMatters (“us”, “we”, or “our”) uses cookies on xMatters.com (the “service” or “site”). By using the service, you are consenting to the use of cookies.
This policy explains what cookies are, how we and third-parties we partner with use them on the service, and what your options are.

What are cookies?

Cookies are small text files that websites use to make a user’s experience more efficient. Most often, they are used to keep track of things like a user’s browser settings, site preferences, and authentication levels. They can also be used to gather demographic and browsing information that is then used to tailor each user’s experience – for example, to show targeting advertising.

We only store cookies on your device automatically if they are strictly necessary for the operation of the service. Other cookies, such as those used to gather demographic data or other information, require your explicit permission.
For more information about cookies, see the following third-party websites:

How does xMatters use cookies?

xMatters and our marketing partners, affiliates, and analytics or service providers use cookies or similar technologies to analyze trends, administer the site, track user movements through the site, and gather demographic information about our user base as a whole.
We use cookies to remember user-specific settings, such as language preference and authentication, while our users are using the service. Users can control the use of cookies at the browser level. If they choose to reject cookies, they can still use the site, but may find that their ability to use some features or areas of the service is limited.

Like most websites, the service gathers certain information and stores it automatically in log files. This helps us monitor site traffic, referrals, exit patterns, browser and operating system trends, and clickstream data. We may combine this automatically collected log information with other information we collect about users.
While xMatters may compile aggregate data related to xMatters client usage as a group, we will never disclose such aggregate data to third parties to the extent that a client could ever be identified as the source of the data. xMatters uses Google Analytics to monitor overall traffic trends, system performance, and other metrics. To learn more about Google Analytics, see the Google Partner Privacy Policy at https://www.google.com/policies/privacy/partners/.

We also partner with a third party to display advertising on our site, and to manage our advertising on other sites. Our third-party partner may use cookies to gather information about user activities on the site (and other sites) to provide advertising based on browsing activities and interests. If users do not want to have this information used for the purpose of serving them interest-based ads, they can opt out by clicking here. This does not prevent users from being served ads, and they will still receive generic advertising.

What choices do you have with cookies?

You can choose whether to accept non-necessary cookies or, if you’ve already accepted them and change your mind, instruct your web browser to reject or delete them. For information on how to do this, consult your browser’s help pages or documentation.
Remember that if you do delete cookies or tell your browser to reject them, you might not be able to use all the features we offer, the site might not be able to store your preferences, and some of our pages might not display properly. You are also more likely to encounter advertising or messaging that is irrelevant or meaningless to you.

What cookies does xMatters use?

The xMatters service uses different types of cookies, both necessary and analytical, and some cookies that are placed by third-party services appearing on our pages. The different types of cookies include the following:

  • Necessary: These cookies make a website usable by enabling basic functions like page navigation and authentication checks for secure areas of the site. The website cannot function properly without these cookies.
  • Preference: These cookies enhance the user’s experience by remembering information like language and region preferences that change the way the website behaves or looks.
  • Statistics: These cookies collect and report information anonymously to help us understand how visitors interact with the site.
  • Marketing: These cookies track visitors across websites to help display advertising that is relevant and engaging for individual users, and thereby more valuable for publishers and third-party advertisers.
  • Unclassified: These cookies are in the process of being classified, together with their providers.

For a complete list of the cookies xMatters uses on our service, see the following sections.

Necessary Cookies

Name Provider Purpose Expiry Type
CONSENT google.com Detects if the visitor has accepted the marketing category in the cookie banner. Necessary for GDPR-compliance of the website. 6671 days HTTP
__cf_bm info.xmatters.com Used to distinguish between humans and bots, and helps make sure usage reports are valid. 1 day HTTP
__cfduid [x3] info.xmatters.com
pingdom.net
support.xmatters.com
Used to identify trusted web traffic by the content network, Cloudflare. 1 year HTTP
BIGipServer# info.xmatters.com Used to optimize response times by distributing website traffic across web servers. Session HTTP
bcookie [x2] slideshare.net
linkedin.com
Identifies the visitor through an application, allowing the user to login to a website through their LinkedIn application, for example. 2 years HTTP
language slideshare.net Saves the user’s preferred language on the website. Session HTTP
SERVERID slideshare.net Assigns the visitor to a specific server. Session HTTP
__cfruid support.xmatters.com Part of the services provided by Cloudflare (including load-balancing, deliverance of website content and serving DNS connection for website operators). Session HTTP
local_storage_support_test twitter.com Used in context with the local storage function in the browser to allow the website to load faster by pre-loading certain procedures. Persistent HTML
CookieConsent xmatters.com Stores the user’s cookie consent state for the current domain. 1 year HTTP
pa-l xmatters.com Necessary for the integration of Pinterest (an audio-visual service) on the website. Persistent HTML
pa-l_enabled xmatters.com Necessary for the integration of Pinterest (an audio-visual service) on the website. Persistent HTML
SESS# xmatters.com Preserves user states across page requests. Session HTTP

Preference Cookies

Name Provider Purpose Expiry Type
lang [x3] ads.linkedin.com
linkedin.com
slideshare.net
Remembers the user’s selected language version of a website. Session HTTP

Statistics Cookies

Name Provider Purpose Expiry Type
__utm.gif google-analytics.com Google Analytics Tracking Code that logs details about the visitor’s browser and computer. Session Pixel
__utma slideshare.net Used by Google Analytics to collect data on the number of times a user has visited the website and dates for the first and most recent visit. 2 years HTTP
__utmb slideshare.net Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a visit. 1 day HTTP
__utmc slideshare.net Registers a timestamp with the exact time of when the user leaves the website. Used by Google Analytics to calculate the duration of a visit. Session HTTP
__utmt slideshare.net Used to throttle the speed of requests to the server. 1 day HTTP
__utmz slideshare.net Used by Google Analytics to collect data on where the user came from, what search engine was used, what link was clicked and what search term was used. 6 months HTTP
_uv_id slideshare.net Collects data on the user’s visits to the website, such as which pages have been read. 2 years HTTP
slideshare.experiments slideshare.net Used by SlideShare to determine if the visitor is participating in a design experiment. Persistent HTML
personalization_id twitter.com Allows the visitor to share content from the website on their Twitter profile. 2 years HTTP
vuid vimeo.com Collects data on the user’s visits to the website, such as which pages have been read. 2 years HTTP
v.gif visualwebsiteoptimizer.com Optimizes the website’s relevance towards the visitor. Session Pixel
__distillery [x2] wistia.com
xmatters.com
Used in context with a video-player, to remember where to start a video if the visitor is interrupted while viewing video content. 1 year HTTP
loglevel wistia.com Collects data on visitor interaction with the website’s video-content to make video-content more relevant towards the visitor. Persistent HTML
wistia-http2-push-disabled wistia.com Collects data on visitor interaction with the website’s video-content to make video-content more relevant towards the visitor. 1 day HTTP
_ga xmatters.com Registers a unique ID used to generate statistical data on how the visitor uses the website. 2 years HTTP
_gat xmatters.com Used by Google Analytics to throttle request rate. 1 day HTTP
_gid xmatters.com Registers a unique ID used to generate statistical data on how the visitor uses the website. 1 day HTTP
_hjid xmatters.com Sets a unique ID for the session to allow the website to obtain data on visitor behavior for statistical purposes. 1 year HTML
_vis_opt_s xmatters.com Used by Visual Website Optimizer to determine if the visitor is participating in a design experiment. 99 days HTTP
_vis_opt_test_cookie xmatters.com Used to check if the user’s browser supports cookies. Session HTTP
_vwo_uuid_v2 xmatters.com Optimizes the website’s relevance towards the visitor. 1 year HTTP
hjViewportId xmatters.com Sets a unique ID for the session to allow the website to obtain data on visitor behavior for statistical purposes. Session HTML
vwoSn xmatters.com Optimizes the website’s relevance towards the visitor. Persistent HTML
wistia xmatters.com Used to track the visitor’s use of video-content. Roots from Wistia, which provides video-software to websites. Persistent HTML

Marketing Cookies

Name Provider Purpose Expiry Type
collect ads.linkedin.com Collects data on visitor behavior and interaction to optimize the website and make advertisements more relevant. Session Pixel
MUID bing.com Enables user tracking by synchronizing a unique user ID across many Microsoft domains. 1 year HTTP
MUIDB bing.com Registers anonymous data on visitors from multiple visits and on multiple websites to measure the efficiency of advertisement on websites. 1 year HTTP
IDE doubleclick.net Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. 1 year HTTP
test_cookie doubleclick.net Used to check if the user’s browser supports cookies. 1 day HTTP
fr facebook.com Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. 3 months HTTP
tr facebook.com Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Session Pixel
wistia_distillery_cookie fast.wistia.net Used in context with video-advertisement to limit the number of times a visitor is shown the same ad content and ensure relevance of the ads to the specific visitor. Persistent HTML
1P_JAR google.com Collects information on visitor behavior on multiple websites to optimize the relevance of advertisement. 29 days HTTP
ads/ga-audiences google.com Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor’s online behavior across websites. Session Pixel
NID google.com Registers a unique ID that identifies a returning user’s device for targeted ads. 6 months HTTP
rc::c google.com Distinguishes between humans and bots. Session HTML
bscookie linkedin.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years HTTP
lidc linkedin.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. 1 day HTTP
UserMatchHistory linkedin.com Used to track visitors on multiple websites to present relevant ads based on the visitor’s preferences. 29 days HTTP
images/1×1.gif public.slidesharecdn.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. Session Pixel
UID scorecardresearch.com Collects user information, such as timestamp for visits, most recently loaded pages, site movement, and IP address. The data is used by the marketing research network, Scorecard Research, to analyze traffic patterns and carry out surveys to help their clients better understand the customer’s preferences. 2 years HTTP
UIDR scorecardresearch.com Collects user information, such as timestamp for visits, most recently loaded pages, site movement, and IP address. The data is used by the marketing research network, Scorecard Research, to analyze traffic patterns and carry out surveys to help their clients better understand the customer’s preferences. 2 years HTTP
i/adsct t.co Used by Twitter.com to determine the number of visitors accessing the website through Twitter advertisement content. Session Pixel
_fbp xmatters.com Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. 3 months HTTP
_gcl_au xmatters.com Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. 3 months HTTP
_hjIncludedInSample xmatters.com Determines if the user’s navigation should be registered in a certain statistical place holder. Session HTTP
_hjRecordingEnabled xmatters.com Identifies the visitor and optimizes ad-relevance by collecting visitor data from multiple websites – this exchange of visitor data is normally provided by a third-party data center or ad exchange. Session HTML
_mkto_trk xmatters.com Contains data on visitor behavior and website interaction, which is used in context with the email marketing service Marketo.com to allow the website to target visitors via email. 2 years HTTP
GPS youtube.com Registers a unique ID on mobile devices to enable tracking based on geographical GPS location. 1 day HTTP
PREF youtube.com Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites. 8 months HTTP
VISITOR_INFO1_LIVE youtube.com Tries to estimate the users’ bandwidth on pages with integrated YouTube videos. 179 days HTTP
YSC youtube.com Registers a unique ID to keep statistics of what videos from YouTube the user has seen. Session HTTP
yt-remote-cast-installed youtube.com Stores the user’s video player preferences using embedded YouTube video. Session HTML
yt-remote-connected-devices youtube.com Stores the user’s video player preferences using embedded YouTube video. Persistent HTML
yt-remote-device-id youtube.com Stores the user’s video player preferences using embedded YouTube video. Persistent HTML
yt-remote-fast-check-period youtube.com Stores the user’s video player preferences using embedded YouTube video. Session HTML
yt-remote-session-app youtube.com Stores the user’s video player preferences using embedded YouTube video. Session HTML
yt-remote-session-name youtube.com Stores the user’s video player preferences using embedded YouTube video. Session HTML
pagead/1p-conversion/# google.com Pending Session Pixel
pagead/1p-user-list/# google.com Pending Session Pixel
__widgetsettings twitter.com Pending Persistent HTML

Unclassified Cookies

Name Provider Purpose Expiry Type
rp.gif alb.reddit.com Pending Session Pixel
reddaid reddit.com Pending 2 years HTTP
_hjRecordingLastActivity xmatters.com Pending Session HTML
_hjTLDTest xmatters.com Pending Session HTTP