Senior Content & SEO Manager

Victoria or Vancouver BC

The opportunity

xMatters is looking for a talented and analytical content manager/SEO professional who is adept at planning and developing great content for a technical audience. If you’re passionate about growing visitors, aligning content to buyer journeys, and showcasing your expertise in driving traffic with well-crafted content, we want to hear from you!

You’ll be joining a supportive and growing team of content creators at an established, late-stage start up. This is your chance to:

  • Create effective content and develop and implement SEO strategies to drive traffic to our blog and website
  • Drive organic traffic growth through link building, keywords, SEO techniques, and detailed understanding of personas
  • Think creatively and strategically to identify new and existing areas of improvement and optimization
  • Develop reports, share program status and progress with team members, and contribute to outstanding content and customer communications throughout the organization
  • Explore how to leverage video as part of a strong acquisition strategy to enhance our online presence
  • Design and create personalized messaging aligned with buyer journeys to help create lifelong, raving fans of our SaaS offering
  • Collaborate with marketing, product management, engineering, and demand generation to recruit and manage internal and external contributors

We’re focused on keeping the world’s digital services available and would love to hear your ideas on how we can share our story with an expanding, tech-savvy crowd of international users.

Other things to know

This position reports to the Product Communications Team Lead, based in Victoria, British Columbia. Only candidates with legal status to work in Canada will be considered; preference will be given to candidates already living in the Victoria or Vancouver area.

Successful candidates will possess the following:

  • Prior success in content marketing, organic growth, and SEO process and practices
  • Stellar written and oral communication skills and a strong attention to detail
  • An obsession with metrics, and an ability to compile and present SEO analysis to show traction
  • Experience setting up, analyzing, and optimizing web content
  • Experience with web-based content management and optimization tools, including Google Analytics, WordPress, SEMrush, Heap Analytics, or similar

And, of course, experience with any (or all!) of the following is also valuable:

  • Product-led growth and account-based marketing
  • Multimedia content development such as scripts, ad copy, and so on
  • Guided onboarding strategies and mobile app workflows
  • DevOps and SRE approaches and methodologies
  • Agile development methodologies such as Scrum and Kanban
  • SaaS/cloud-based software
  • User experience concepts and best practices
  • Virtual training and eLearning development

About the company

xMatters helps enterprises prevent, manage and resolve IT incidents. xMatters industry-leading Digital Service Availability platform prevents IT issues from becoming big business problems. Large enterprises, small workgroups, and innovative DevOps teams rely on its proactive issue resolution service to maintain operational visibility and control in today’s highly fragmented IT environment. xMatters provides toolchain integrations to hundreds of IT management, security, and DevOps tools. xMatters is the primary Digital Service Availability platform trusted by leading global companies and innovative challengers including BMC Software, Credit Suisse, Danske Bank, DXC technology, Experian, Intuit, NVIDIA, Sony Network Interactive, ViaSat and Vodafone. xMatters is headquartered in San Ramon, California and has offices worldwide.

Interviewing and working with us during COVID-19

  • All interviews will be conducted via video conferences
  • Currently, all xMatters employees are encouraged to work from home
  • We follow the guidance of health authorities in each jurisdiction where we have offices
  • We have developed health and safety procedures and guidelines for employees who want to continue working at our offices

Conditions of employment

  • Legally able to work in Canada
  • Background check
  • Agree to acceptable use policy

Tell us why you'd be a great fit for this position!

  • Complete the form below
  • Include your resume
  • REQUIRED: Add a cover letter and tell us how your skills & experience relate to this position

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