Hackathon Pumps Up Beachbody’s Notifications
Beachbody is the creator of the United States’ most popular fitness and weight loss solutions including P90X®, INSANITY®, Brazil Butt Lift®, Slim in 6®, Turbo Jam®, and Hip Hop Abs® among many others. Each coach trains new coaches in his or her down line.
So at a Beachbody hackathon on September 3, we gave coaches a way to communicate with their down lines. They were already using us in their NOC, so it seemed like a logical extension of our existing relationship.
In short order we whipped together a data sync that organized users based on an “up line” custom field, then let the coaches target based on a Dynamic Team that targeted all the users in their down line.
We created several different forms:
- An automatic message to notify the coach of a new member of their down line
- A message panel for introducing the new member to the rest of the team
- A “Summit Reminder” panel so coaches can record a voice message to send to their downline, getting them prepped for the National Beachbody Summit and to press 1 to join a conference call if they had any questions
- A general form for sending ad hoc comms to the downline
We made phones ring and recorded a message.
We got quite a reaction! We didn’t win an official award, but we were widely praised for our creativity, so we’ll see what happens from here. Great fun was had by all!
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